Instructor: Qili Gao(高琦丽)
Email: qlgao@szu.edu.cn
Room: H5-202
Time: 周三 11-12节
Credits: 2/36 课时
Table of Contents
Grade breakdown
Requirements |
Percent |
Points |
Note |
Regular homework assessments |
10% |
100 |
|
Group presentation |
30% |
100 |
[Group list] |
Final exam |
60% |
100 |
|
Class Schedule
Week |
Topic |
Lecture slides |
1 |
Introduction to E-Commerce |
[Slides] |
2 |
The Development of E-Commerce |
[Slides] |
3 |
The Technological Foundation of E-Commerce |
[Slides] |
4-5 |
University anniversary & National Day Holiday |
|
6-7 |
New Emerging Technologies of E-Commerce (Group confirmation) |
[Slides] |
8 |
E-Commerce Case Analysis Method + Online Retail[1]-B2C |
[Slides] |
9 |
Online Retail[2]-C2C |
[Slides] |
10 |
New Retail |
[Slides] |
11 |
Content Commerce |
|
12 |
Social + Mobile Commerce |
|
13 |
Cross-Border E-Commerce + Rural E-Commerce |
|
14 |
Industry-Specific Application |
|
15 |
E-Commerce Logistics/Electronic Payments and Internet Finance |
|
16 |
Online Marketing/Digital Marketing |
|
17-18 |
Group presentation |
|